The average investor does significantly worse than a simple index... It's literally because of the way our brains are wired. James O'Shaughnessy averagebadlybrain Change image and share on social
You'll get nowhere buying stocks just because they have a great story. James O'Shaughnessy buygreatstock Change image and share on social
If you're an investor who wants a little bit more from the capital-appreciation side of things, but still likes this concept of getting 'paid by the company,' then we would tell that investor to pursue shareholder yield. James O'Shaughnessy appreciationbitecapital share on social
If you're indexing to the S&P 500, you're buying the most expensive names in the market. James O'Shaughnessy buyexpensiveindex Change image and share on social
