Jennifer Armintrout

I bristle at the implication that only with the help of a Big Six editor does a novel lose its self-indulgent aspects. Before the advent of self-publishing, there were plenty of self-indulgent novels on the shelves.

Profitability, growth, and safeguards against existential risks are crucial to strengthening a company's long-term prospects. But if these three factors constitute a company's 'hard power,' firms also need 'soft power': public trust and acceptance, won by fulfilling a company's social responsibility.