Jill Soloway

A lot of the people I know connect through working. We're all so ambitious. Sometimes my friends will say, 'I want to hang out with you.' And I just go, 'Well, let's do a project together.' That's the only way I can.

We grew up watching Woody Allen and Albert Brooks movies, and we see this neurotic, annoying, unlikeable male at the center of a story, and people root for him anyway. I think that's really what we have been craving as women is the hero who doesn't look perfect and doesn't act perfectly.

At Yahoo, we were one of the early proponents of the power of content showcased through new media. SnagFilms, with its large library and breadth of digital distribution, can help shape this next phase, bringing great stories to broad new audiences.