It is very likely that many firms spend more on advertising than, for their own best interests, they should. Download Download Share on Facebook Share on Twitter Rotate quotes advertise firm interest
Advertising generally works to reinforce consumer trends rather than to initiate them. Michael Schudson advertiseconsumergenerally Change image and share on social
If advertising is not an official or state art, it is nonetheless clearly art. Michael Schudson advertiseartnonetheless Change image and share on social
Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public. Michael Schudson advertisementextentinattentive Change image and share on social
My venture investing career has three phases, all roughly 6-8 years long. The first, at Euclid, was software to Internet. The second, at Flatiron, was Internet to bubble. And the third, at USV, has been web 2 to mobile. I have always used a new firm to denote a new investment phase for me. Throw away the old. Start with the new. Fred Wilson bubblecareerdenote share on social
Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. Ryan Holmes advertisecreatedouble share on social
I am so tired of ruggedly handsome heroes. I don't know too many ruggedly handsome people who are necessarily nice people. In fact, the beautiful people have a big handicap because they rely too much on their appearance and don't bother to become interesting. Barbara Mertz appearancebeautifulbig share on social