Study the public behavior of top stars and you can detect a keen attentiveness to brand value. Peter Bart attentivenessbehaviorbrand Change image and share on social
That's how you get surprises, because what movies are all about is surprises. Peter Bart moviesurprise Change image and share on social
Analyses of the movie marketplace points to an interesting phenomenon: High-profile movies are continuing to do well year-to-year in the U.S. and overseas - this past summer, for example, the top 10 movies registered at the same level as in '04. Peter Bart analysecontinuehigh share on social
Though gay lifestyles have certainly moved into the open, there's little evidence that society has become more open in its basic attitudes or that entertainers should feel cozy in emerging from the velvet underground. Peter Bart attitudebasiccozy share on social
The model today is that as much as 70 percent of the financing of the picture would come from overseas. Now we're beginning to run out of suckers, because there are not that many people overseas who are willing to put up more than half the money for a movie. Peter Bart beginfinancehalf share on social
It really hasn't been demonstrated at any level by any major corporation that it can nurture what is euphemistically called creativity. Peter Bart callcorporationcreativity Change image and share on social
One of Brando's problems is that he can't have a conversation with anyone. Peter Bart brandoconversationproblem Change image and share on social
Hollywood is going to have to find a way of meeting those profit goals. Peter Bart findgoalhollywood Change image and share on social
Most movie-goers are overdosing on star coverage; it's the ultimate example of too much information. Peter Bart coveragegoerinformation Change image and share on social
A green-light meeting is when the decision is made finally whether or not to make a given picture. Peter Bart decisionfinallygreen Change image and share on social
