From the beginning, the Mac has been about Apple taking responsibility for the whole thing: hardware, software, how applications can work, and, increasingly, Internet services. Phil Schiller appleapplicationbegin Change image and share on social
Sure, the labels and publishers get the rights for songs to be remade into a ringtone. So part of what we do is to work with those content owners to make sure that there are rights in place for every piece of content to be made into a ringtone. Phil Schiller contentlabelmake share on social
With every project, there are things that surprise you with the meaning they take on as you start to use them. Phil Schiller meanprojectstart Change image and share on social
I'd prefer not to tell confidential information about future products. Phil Schiller confidentialfutureinformation Change image and share on social
Any aluminum product may scratch or chip with use, exposing its natural silver color. That is normal. Phil Schiller aluminumchipcolor Change image and share on social
There's just something so amazing about being anywhere, and some music starts playing, and you just hold up your phone and can find out what it is. You never again have to say, 'That's a great song! Who is it by?' Phil Schiller amazefindgreat share on social
We got rid of parallel ports, the serial bus, floppy drives, physical keyboards on phones - do you miss the physical keyboards on your phone? Phil Schiller busdrivefloppy Change image and share on social
If you want a product that's thicker with a bigger battery, it's also heavier, more costly, takes longer to charge. Phil Schiller batterybigcharge Change image and share on social
It's a little counterintuitive to people, that doing what people don't expect ends up being what people do expect. But that is true of Mac. Phil Schiller counterintuitiveendexpect Change image and share on social
That's the Apple I want - I want an Apple that's bold and taking risks and being aggressive. Phil Schiller aggressiveapplebold Change image and share on social