Roy H. Williams

People don't trade money for things when they value their money more highly than they value the things.

The first step in exceeding your customer's expectations is to know those expectations.

No trade will be made unless they want the thing more than they want their money.

I like villains because there's something so attractive about a committed person - they have a plan, an ideology, no matter how twisted. They're motivated.

Although we will both die, and life is utterly meaningless, my time is vastly more important than yours.

I always dreamed of writing in an orchestral context. But when you finish a piece, you want to hear it. So we played everything with Phish.